Madeline Roberts, APR, was recently hired as the public relations manager at The Peacock Group (TPG) for its growing strategic communications team. Roberts is a public relations professional with a background in media relations, crisis communications and executive communications, spanning…
PR
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GWL Advertising Celebrates 30 Years, Name Change to Agency GWL
by AMP Staffby AMP StaffGWL Advertising, Inc., one of Arkansas’ leading creative and marketing agencies, is celebrating its 30th year in business this month and kicking off its next chapter with a name change to Agency GWL. Co-owners Christy Vandergriff and Julie Barnett have…
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Cook Named Director of Public Relations for Ghidotti
by AMP Staffby AMP StaffLittle Rock-based public relations and content marketing agency Ghidotti has appointed Joshua Cook as its new director of Public Relations, according to an official announcement on Thursday. Cook joined the agency in 2018 and most recently served as media relations…
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Siems Named Director of Strategy at Ghidotti Agency
by AMP Staffby AMP StaffLittle Rock PR firm Ghidotti has appointed Bethany Siems as its Director of Strategy, the agency reported Monday morning. Siems joined the agency in 2019 and most recently served as Account Supervisor for many of the agency’s professional services, nonprofit and…
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Ghidotti Named Secretary and Treasurer of PRSA’s Counselors Academy
by AMP Staffby AMP StaffThe Public Relations Society of America’s Counselors Academy has named Natalie Ghidotti, founder and CEO of the Ghidotti firm in Little Rock, as its 2022 Secretary and Treasurer. The national peer group PRSA enables the collaboration and exchange of meaningful…
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MHP/Team SI, Ghidotti Among Winners at State PRSA Marketing Awards
by AMP Staffby AMP StaffThe Arkansas Chapter of the Public Relations Society of America (PRSA) announced 38 PRISM awards at its virtual 2021 ARCom Arkansas Marketing and Communications Event Thursday night, recognizing exceptional public relations programs and skills of the state’s practitioners, companies and…
In my 25 years in the marketing business, I’ve seen lots of transformations, trends and tactics. The last five years have been the most exciting and challenging for marketers and their agencies as the ever-evolving channel landscape and potential for…
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Allegiance CEO David Martin: Reputation is Everything
by Dwain Hebdaby Dwain Hebdaby Dwain Hebda Imagine you’re a retailer whose POS system just got hacked, exposing millions of bits of customer info to the Dark Web; or a manufacturer whose anti-lock brakes suddenly start to lock up, sending drivers careening into guard…