Power Women: Lisa Buehler
Owner, Allegra Print & Imaging of Arkansas, Inc. and Image360
How did you get started in your field?
My husband and I wanted to start our own business, and while we both had an abundance of background in the hospitality industry, we decided we wanted to do something new. The printing and sign industry isn’t all that different – it’s all about customer service and relationships.
What do you love best about what you do?
It’s a creative industry, and while we do the same type of thing every day, every project is different. Taking care of our clients and learning about their businesses is what I enjoy the best. I’ve always told anyone that asks: when it stops being fun, it’s time to find something else to do. Thirty-two years later, it’s still fun.
How do you maintain a work/life balance?
Work hard; play harder.
What obstacles have you had to overcome?
This industry has changed so much since we opened in 1991. Keeping up with changing technology is probably the most challenging.
Is there another “power woman” in your life who inspires you?
Susan Altrui is incredible. Watching her overcome challenges to make the Little Rock Zoo a beautiful place to visit, learn and be inspired always makes me smile.
What are you reading/watching/listening to right now?
“The Culture Code” by Daniel Coyle.
