With the massive outpouring of print and marketing materials thrown at donors today, how can you make sure your non-profit stands out in the crowd? It’s simple. Here’s how: First, and most importantly, segment your lists into hot, cold and…
Author
Steven Schilling
Steven Schilling
Steven Schilling is a senior account executive at Magna IV in Little Rock. He works with national non-profits including St. Jude Research Hospital, National Kidney Foundation and the Colon Cancer Alliance. Steven is a board member of the Arkansas Arthritis Foundation, chair elect of the Jingle Bell Run, long-time volunteer with the FedEx St. Jude Classic and a member of the Association of Fundraising Professionals.
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How the Landscape of Nonprofits is Changing (And What You Need to Do to Attract Donors)
Ask anyone with children, and they’ll tell you. It’s hard to get a millennial to focus these days, let alone look up from their phones to have a conversation. Now, imagine being a nonprofit. You’re not only trying to get…